Interra’s ORION-OTT is a Over-The-Top content monitoring solution for checking content integrity and related network performance for multi-screen delivery of ABR content.
The IAB's Video Ad Serving Template (VAST) specification is a universal XML schema for serving digital video advertisements to video players for in-stream digital video advertising and it describes expected video player behavior when playing those ads. It has become a de-facto standard to serve video ads by all industry players.